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  • "the city that never sleeps needs a nap!"

    with this simple concept in mind, yelo was created from the ground up as a wellness center that caters for people's need for an oasis. this was what we call a 360degree project because we are responsible for all aspect of it, from naming to branding to architecture to marketing. and the synergies between them.

    http://www.yelonyc.com
  • dwell magazine profile about the project

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